Marcel Ridder

Marcel Ridder is an accomplished leader in digital transformation and business development with extensive experience across various sectors, including fashion and e-commerce. Currently serving as Director of Digitalization at HOLY FASHION GROUP since 2022, Marcel focuses on innovating business strategies and optimizing operations through AI and data-driven solutions. Previously, as Head of Digitalization at Klarna, Marcel transformed the company into a market leader in the DACH region, driving significant growth and improving processes in the fashion and FMCG segments. Earlier roles include shaping business development at ABOUT YOU GmbH and launching online sales channels at Fischerei Müritz-Plau GmbH, demonstrating a consistent track record of building and scaling successful initiatives. Marcel holds a degree in Management Studies from Hochschule Berlin, with a thesis focused on entrepreneurial marketing and finance for startups.