Greg Beazley has a diverse work experience spanning over a decade. Greg started their career as an Event Coordinator at Thomson Street, where they produced and coordinated events for clients such as Myer, ghd, and Mercedes.
Afterward, Greg worked as a Digital Account Manager at M&C Saatchi / Mark., managing customer management communications, online sales advertising, and social media campaigns for Optus. Greg also led the redevelopment and launch of the Mark. website.
Greg then joined Vodafone Hutchison Australia as a Business Collateral & Online Marketing Manager. In this role, they directed and managed the company's business collateral, oversaw the development of an iPad app for the sales team, and led the relaunch of the Vodafone Business website.
Subsequently, Greg worked at Datarati Pty Limited as a Senior Consultant, specializing in lead generation, revenue performance management, marketing strategy, and campaign execution using tools like Marketo. Greg also had experience with CRM platforms such as Salesforce and Microsoft Dynamics.
Greg's next role was as Co-Founder & Treasurer of the Surfrider Foundation Australia, Eastern Beaches branch. In this position, they managed finances and marketing efforts for the organization, which aimed to protect waves and beaches while supporting charitable organizations.
Greg then joined News Corp Australia, where they served as the Head of Marketing Automation. Greg led the implementation of marketing automation and customer lifecycle strategies for the Advertising Sales division, using Marketo and Salesforce.
Afterward, Greg founded Surfers In A Dress, a charity event that raises money and awareness for the charity One Girl. The event involves participants coming to Bondi Beach wearing a school dress and surfing together.
Most recently, Greg held the position of Senior Marketing Automation Manager (EMEA & APAC) at Couchbase.
Currently, Greg is working as the Senior CRM Marketing Manager at Homelike. Greg is responsible for developing the customer communication strategy, implementing automated customer lifecycle email journeys using Salesforce Marketing Cloud and Salesforce Sales Cloud. Greg also oversees content marketing strategy, manages the company's WordPress CMS, improves SEO and user experience, and handles content creation, PR, and social media activity.
Greg Beazley's education history includes a Bachelor's degree in Management (Marketing) and Commerce from the University of South Australia, obtained from 2004 to 2007. Prior to that, they attended Seaview High from 1998 to 2002, although no degree or field of study is specified for this period.
In addition to their formal education, Greg Beazley has obtained several certifications. In 2016, they received a certification as a Marketo Certified Consultant from Marketo, an Adobe Company. In 2014, they obtained a Data Pass certification from ADMA. Furthermore, they are a certified Marketo Certified Expert from Marketo, an Adobe Company, since 2013. Greg has also obtained certifications in Conversational Sales and Conversational Marketing from Drift, in February 2020 and December 2019 respectively. Lastly, Greg Beazley has several Salesforce Trailhead badges, including Chatter Basics Badge, Data Management Badge, Data Modeling Badge, Reports & Dashboards Badge, Salesforce Platform Basics Badge, Salesforce1 Mobile Basics Badge, and UI Customization Badge. The specific months and years for obtaining these Salesforce Trailhead badges are not provided.
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