HoneyBook
Logan Marg, PhD, is a seasoned user experience researcher with extensive experience in both qualitative and quantitative research methodologies. Currently serving as a Senior Staff User Experience Researcher at HoneyBook, Logan leads research initiatives for Fintech products. Prior roles include Senior User Experience Researcher at Dutchie, where Logan singlehandedly conducted business and consumer research to shape product and company strategies, and user experience researcher positions at TikTok, Instagram, and Facebook, contributing to various high-impact projects. Academic credentials include a PhD and Master's degree in Sociology from the University of California, Riverside, where Logan also conducted significant research on health and sexuality, developed innovative research designs, and mentored undergraduate students.
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HoneyBook
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HoneyBook is the leading client experience and financial management platform for independent business owners. By combining tools like online contracts, invoices and payment software all in one place, HoneyBook helps independent business owners elevate their client experience and streamline their business operations. Whether capturing leads, building on-brand brochures or easily processing payments, independent professionals can rely on HoneyBook to get the work done with less effort. HoneyBook is trusted by service providers across the U.S. and Canada who have booked more than $4 billion in business on its platform. Founded in 2013, HoneyBook is based in San Francisco and is backed by investors such as Durable Capital Partners LP, Tiger Global Management, Battery Ventures, Zeev Ventures, 01 Advisors, Norwest Venture Partners, OurCrowd, and Citi Ventures.