Gideon So is an experienced professional in business development and sales management, currently serving on the Executive Committee of the Hong Kong Retail Technology Industry Association since February 2025, and as an Executive in Business Development at Asite since October 2021. Previously, Gideon held the position of Account Manager at Bentley Systems, where responsibilities included advancing infrastructure projects across various sectors. Prior to this, Gideon worked at JOS in multiple roles, including Sales Manager for Key Accounts and Assistant Marketing Manager, focusing on strategic sales and marketing initiatives throughout the Asia Pacific region. Gideon holds a Bachelor's Degree in Commerce with a focus on Marketing and Advertising from Curtin University, as well as a Diploma in Marketing Communications from the International Advertising Association.
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Hong Kong Retail Technology Industry Association
Established in 2003, Hong Kong Retail Technology Industry Association (RTIA) 香港零售科技商會 is a non-profit trade association. RTIA targets to be a united force in the industry to accelerate the development and usage of retail and payment technologies locally and to promote our experience outside Hong Kong. RTIA's mission is to promote the adoption of retail technology for operation efficiency & business excellence and to advance the professional standards of software and hardware development in related technologies’ applications.