Hook + Ladder Digital
Maria Camila Narvaez is a skilled Social Media Strategist at Hook + Ladder Digital, with experience starting in April 2021. Prior to this role, Maria Camila served as an intern at the United Nations in the Permanent Mission of Colombia from January to July 2020, where responsibilities included conducting consultations, research, and preparing reports for the UN's Third Committee, as well as assisting diplomats with formal intervention writings for resolution negotiations. Maria Camila holds a Bachelor's degree in Comunicación Social y Periodismo from Universidad del Norte, completed in 2020, and participated as an exchange student at Karlstad University in 2018, focusing on communication and media studies.
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Hook + Ladder Digital
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Hook + Ladder is a digital marketing agency that works with established brands who have proven their product/market fit but need help capturing or stealing new market share. We solve problems that fall into one or more of these three buckets: 1. STRATEGIC GAP - The organization struggles with how to position themselves in the marketplace (perceived to be selling the same thing that everyone else is also selling) 2. MARKETING GAP - They know their customers and why their products/services are the best option, but they don't know how to market to them or how to gauge if their efforts are working (what, when or how). 3. OPERATIONAL GAP - They know how they are supposed to market to their target audience, but just don't have the executional ability or capacity for it.