Charlotte Paradin is an experienced professional in strategic communication and account management within the Food & Drinks and lifestyle sectors. Currently serving as Senior Account Director at HOPSCOTCH Season since January 2022, Charlotte Paradin leads the development of 360° communication strategies from brief to implementation, encompassing PR, digital, events, and media activations. Previously, Charlotte Paradin held the role of Account Director at Talents Travel, where responsibilities included managing content strategy recommendations for international tourists and overseeing project teams. Additional experience includes key positions in trade marketing with the Moroccan National Tourism Office and brand management with Diageo. Charlotte Paradin holds a Global BBA from ESSEC Business School and further qualifications in languages and community management.
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