Geoff Davis

Dr Davis joined HORIBA MIRA in 2009 following 10 years at Ricardo – the technical, engineering and management consultancy.

He is an experienced engineering consultancy professional with a solid background in automotive engineering, has up-to-date experience in the latest automotive technologies and trends and has first-hand experience of working across a comprehensive range of overseas territories and industry sectors.Dr Davis’s background gives him a unique insight into the global automotive industry and he has spent considerable time working with Asian, European and South American markets creating entities, developing new business operations and delivering engineering and strategic consultancy projects for clients.

Moving to HORIBA MIRA in 2009, Dr Davis was part of the team of four executives that delivered the re-birth of what is the UK’s foremost transport R&D organisation and subsequently selling the business to HORIBA in 2015. Dr Davis has held a number of roles that span international sales, marketing communications and technology management. He now holds the position of Chief Strategy Officer and oversees the development of emerging automotive technologies whilst supporting the HORIBA Group on marketing, corporate strategy and technology consultancy for the Automotive segment.