Kevin McGehee

Kevin McGehee is an experienced analytics professional with a strong background in advanced analytics and data strategy. Currently serving as EVP of Analytics at Horizon Media since December 2021, McGehee previously held roles including SVP, Advanced Analytics and Vice President, Analytic Consulting at MMA. With a career spanning over a decade, McGehee has successfully led teams, developed measurement solutions, and managed a portfolio of clients, optimizing substantial media spends. McGehee's previous positions include Director and Associate Director of Advanced Analytics at Horizon Media, where significant contributions were made to data strategies and media impact modeling for major clients. A founding member of the Advanced Analytics practice, McGehee has a proven track record in driving innovation and improving analytic processes across multiple organizations, beginning with earlier roles at IPG Mediabrands and Hudson River Group. McGehee holds a BSBA in Marketing from Saint Joseph's University.