Sandra Lam

Sandra Lam has worked in various roles in the fashion and media industries since 2005. Sandra began their career as a Blogger/Editor for Concept Idea Technologies/blogku media. In 2008, they worked as an Online Specialist for Darizi and a Chief Editor for Dress Like Starz/Cream of Fashion. In 2009, they became a Marketing Executive for she.com. In 2011, they worked as a Senior Marketing Executive for ELLE (Hearst Magazines). In 2012, they were a Senior Marketing Executive for ELLE Online at the South China Morning Post SCMP. Since 2013, they have been an Assistant Project Manager at Horizons Ventures, where they have managed projects for the Li Ka Shing Foundation and Horizons Group. Her responsibilities include prototyping, visual design, product management, marketing and social media, and vendor management. Sandra has managed several products, including Watson's shopping mobile App, Li Ka-shing's Speech App, Shantou University e-learning App, Li Ka Shing foundation's "Love Ideas Love HK" Website, Li Ka Shing foundation's "The March of Social Engineers" Website, and Horizons Ventures website. Sandra has also led the social media strategy for elle.com.hk, covering Facebook, Weibo, ELLE forum, and ELLE blog.

Sandra Lam completed their Master of Arts in Translation and Interpretation from the City University of Hong Kong between 2004 and 2008.