Ira Vouk

Ira Vouk, MBA, is a seasoned professional in the hospitality industry with extensive experience in technology and analytics. Currently serving on the HITEC Advisory Council for Hospitality Financial and Technology Professionals (HFTP®) since September 2022, Ira is also the Founder and Principal of Hospitality 2.0 Consulting, a firm specializing in consulting and coaching services. Ira holds the position of Adjunct Professor at SDSU Payne School of Hospitality & Tourism, teaching Hospitality Technology. Previous roles include Senior Director of Product Management at Duetto, Senior Product Strategist at Cloudbeds, and Co-founder of iRates. With a strong educational background, including an MBA in Marketing from San Diego State University and an MA in Sociological Research and Statistical Analysis from Belarusian State University, Ira has made significant contributions to the field through various leadership positions in organizations like HSMAI.