Cristina B. is a marketing and communication expert with extensive experience in various roles. Since January 2002, Cristina has served as Jefa de Marketing y Comunicación at Hospiten, following a position as Product Manager at Danone from February 1998 to December 2001. Earlier professional experience includes serving as an Economista at Corporacion 5, Canary Islands Investments from March 1996 to February 1998. Cristina holds a Máster in Dirección Comunicación Corporativa from Universitat de Barcelona (2019-2020), a Posgrado in Community Manager from EAE Business School (2010-2011), an Experto en Marketing por Internet from Universidad Politécnica de Madrid (2010), a degree in Gestión Empresarial para Directivos from IE Business School (2006), an Especialización en Investigación y Técnicas de Mercado from Universidad Autónoma de Madrid (1996), and a Licenciatura in Económicas from Universidad de La Laguna (1990-1995).