Marcy Massura

Marcy leads Hotwire’s marketing consultancy services as EVP, Marketing Consulting Services, work closely with C-level executives as integrated strategy and marketing become increasingly more important to driving business outcomes.

Marcy has worked for some of the world's greatest brands including Oscar Mayer, PayPal and Torrid, providing a wide variety of solutions – from acting as the client’s CMO to specialty programs for influencer marketing, social channels, demand generation and more. This work has spanned across practice areas, including employer branding, consumer, B2B, corporate social responsibility and beyond.