Kristof Duran

Kristof Duran is a seasoned marketing communications professional with extensive experience in corporate marketing and communications. Currently serving as Corporate Marketing Communications Manager at SD Worx since February 2016, Kristof leads a team of 13 in various marketing initiatives, including lead generation, brand awareness, and employer branding. Notable accomplishments include the successful launch of the 'Had Ik Dat Geweten/Si J'avais Su' campaign, which achieved a 200% increase in leads and garnered a bronze Effie Award in 2019. Kristof has a solid background in the entertainment industry, having held positions such as Head of Marketing at Music Hall, and has contributed to various marketing roles in companies like Goodyear Dunlop and Frisomat. Additionally, Kristof is involved in academia as a guest lecturer at HOWEST University, imparting knowledge on marketing and communications to business students. Kristof holds a Bachelor's degree in Advertising and Communications and a Postgraduate degree in International Communications from AP Hogeschool Antwerpen, complemented by earlier education in Economics and Modern Languages.