Xiaoyu Feng

Director - Partnership, Global BD at HoYoverse

Xiaoyu (Terry) Feng is a seasoned business development professional with extensive experience in the gaming industry. Currently, Xiaoyu serves as a Senior Business Development Manager at HoYoverse. Previously, Xiaoyu held key roles at BANDAI NAMCO Entertainment America Inc. as License & Business Strategy Manager and at BANDAI NAMCO Entertainment Inc. as Global Business Specialist. Xiaoyu earned a Master of Business Administration (MBA) in Business from Ritsumeikan Asia Pacific University between September 2012 and September 2014.

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