Laurent Caron

Laurent Caron currently serves as the head of Sales & Operations for International E-commerce at HP, where responsibilities include P&L management, Category Management, and overseeing Call-Center and Operations for HP online across Europe and Africa. Prior to HP, Laurent held significant roles at Lenovo, including SMB & Channel Director and Software & Peripherals EMEA B.U Director, managing the Small & Medium Business segment and business unit operations at an EMEA level. Experience also includes a range of positions at Samsung Electronics, where responsibilities spanned sales management and channel development for printing supplies and mobile computing. Earlier in the career, Laurent worked at Toshiba Europe and Canon, focusing on retail sales and business management. Laurent holds a Master's degree in Marketing from the University of Paris I: Panthéon-Sorbonne.