Robin Scannell

Robin Scannell has a diverse work experience spanning multiple industries. Starting in 2012, they worked as a Research Assistant at the University of Essex for a short period. They then moved on to ABA Market Research LTD. in 2013, where they served as a Data Analyst, responsible for collecting, processing, and analyzing survey data.

In 2014, Robin joined Survation Ltd. as a Data & Statistics Analyst. In this role, they played a crucial part in innovating methodological improvements for accurate national opinion polls during the 2015, 2017, and 2019 UK General Elections. They also utilized their data analysis skills to create predictive models of voter behavior, supporting data-driven political campaigns.

In 2015, Robin transitioned into the gaming industry, joining Hutch as a Games Analyst. During this time, they designed, optimized, and balanced economies, metagames, and monetization strategies for five free-to-play mobile games. They also worked on improving underperforming game areas by exploring behavioral data and user segmentation to enhance player experiences and increase revenue.

Afterward, Robin climbed the ranks to become a Game Director at Hutch. This role, starting in October 2017, involved leading the product team and shaping the overall vision and direction of Hutch's top-grossing product, a free-to-play multiplayer collectible card game. They pioneered live operations strategies, executing numerous events and offers, as well as collaborating with prestigious brands. Their efforts led to significant growth in key metrics such as active dedicated users, retention, session frequency, and lifetime value. They also iterated and improved the product through the design and release of new features.

Overall, Robin Scannell's work experience showcases proficiency in data analysis, innovative problem-solving, and strong leadership abilities.

Robin Scannell attended the University of Northampton from 2008 to 2011, where they earned a Bachelor of Science (B.Sc.) degree in Psychology. They then pursued further education at the University of Essex from 2011 to 2012, obtaining a Master of Science (M.Sc.) degree in Cognitive Neuropsychology.