Guy Grimsley

Director, Huxly at Huxly Global

Guy Grimsley is a Senior Director at Huxly Global, previously holding positions as EMEA Insight Controller at McCormick & Company, EMEA Consumer Insights Manager at Akzo Nobel Decorative Coatings, and Senior Consultant at The Value Engineers. With a background in strategic consultancy and consumer insight, Guy has worked on various branding projects for global clients. Guy holds an MSc in International Relations from The London School of Economics and Political Science and a MA in Geography from the University of Oxford.

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Oxford, United Kingdom

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Huxly Global

We're a brand strategy and innovation consultancy. We believe that brands need to be simple, but the people that buy those products are often complicated. So we help our clients embrace the complexity of human life by understanding their emotional, functional, social and sensorial needs. Huxly is a unique team of strategists, designers and sensory scientists who use radically new approaches to build stronger, more successful brands. Being part of the MMR group gives us a global network, powerful digital tools, and a data science capability. This allows us to understand strategic and cultural situations globally and develop inspiring creative solutions.