Cole Halligan currently serves as Senior Manager of Consumer Insights & Strategy at Hyatt Hotels Corporation, a position held since January 2020, with previous roles including Manager and Associate Manager within the same department. Prior experience encompasses a Senior Consultant role at Baker Tilly US, where Cole managed diverse strategy and market entry projects in sectors such as retail, consumer packaged goods, healthcare, technology, and banking. Significant projects included brand strategy development for a fishing consumer packaged goods company and the creation of a customer experience framework for a top healthcare provider. Early career experience includes various internships in marketing, communications, and consulting roles at organizations such as Key Log Rolling, Baker Tilly Virchow Krause, LLP, ArcherPoint, and YMCA. Cole holds a Bachelor's degree in Finance and Entrepreneurship from the University of Minnesota's Carlson School of Management and has also studied at Copenhagen Business School.
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