Karen Cruz

Karen Cruz is a seasoned sales professional with extensive experience in key account management and sales strategy across multiple organizations. Currently serving as a Key Account Sales Manager at HYROAD since October 2024, Cruz has previously held positions such as Key Account Specialist at Petalfast and Territory Manager at HIMALAYA Standard. Notably, during tenure as the Director of Sales and Marketing at APOP MEDIA, Cruz developed and executed sales presentations and contests to enhance sales potential for managed brand lines. Cruz began a career in sales management at LOWELL HERB CO, where strong client relations were established in the Los Angeles and Orange County markets. Educational background includes a degree in English from UCLA.