Chris Murtha

Chris Murtha has extensive experience in brand strategy and marketing, currently serving as the Director of Global Brand Strategy and Activation at Hyster-Yale Materials Handling since July 2006. In this role, Chris oversees corporate marketing and brand communications functions with a $2.3 million budget, managing brand management, public relations, media relations, corporate positioning, product launches, advertising, sales collateral, and event marketing. Prior positions at Hyster-Yale included Director of Brand Marketing, Brand Manager, and Marketing Collateral Developer. Chris has also worked as a Business Management Consultant at Franchise Services, Inc., providing consultation and support to franchisees across the Southeast US. Chris holds a Bachelor of Science degree in Communications from the State University of New York at Fredonia and a Regents Diploma from Bishop Kearney High School.