Christine Smith

Director, Marketing at Hyundai Auto Canada Corp.

Christine Smith, CM has a diverse work experience spanning over two decades. Christine is currently the Director of Marketing at Hyundai Auto Canada Corp., where they lead a team of 18 marketing and PR professionals. Prior to this, they worked at INNOCEAN Worldwide Canada as the Senior Vice President of Client Business and the Vice President of Group Account Director. Christine also gained valuable experience at BBDO New York, where they held positions as the Senior Vice President of Senior Director and the Vice President of Account Director. Christine has also worked at BBDO/Proximity Canada, Canadian Show Jumping Tournament, TBWA\Toronto, Nestlé, MacLaren MRM, Allard Johnson Communications, and Publicis, where they held various account management roles. Throughout their career, Christine has demonstrated their expertise in marketing, communications planning, digital advertising, social media strategy, and creative/content development.

Christine Smith attended Wilfrid Laurier University from 1996 to 2000, where they earned an Honors Bachelor of Arts degree in Economics & Business Administration. Prior to that, they completed their secondary education at Etobicoke Collegiate Institute from 1991 to 1996. In addition, Christine obtained a certification as a Chartered Marketer from the Canadian Marketing Association in 2022.

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