Alexandra Kosub

Alexandra Kosub is an experienced brand manager, currently serving in dual roles at IAA MOBILITY and Messe München since July 2023, where responsibilities include implementing brand strategy and developing media campaigns. Prior to this, Alexandra held the position of Senior Planning & Consulting Manager Digital at dentsu international from April 2020 to March 2023, providing strategic consulting for notable clients and developing media strategies. Previous roles also include Planning & Consulting Manager Digital and Junior Digital Media at dentsu, as well as Sales & Marketing Coordinator in E-Commerce at Mandarin Oriental Hotel Group, where efforts focused on online marketing strategies and social media presence. Alexandra's career began with a traineeship at AccorHotels, gaining comprehensive experience in various hotel operations. Academic qualifications include a Master of Science in Marketing & Communication from FOM University of Applied Sciences, expected in 2024, and a Bachelor of Arts in Tourism Economics - Hotel Management from IU International University of Applied Sciences.