Tatiana Mateus

Tatiana Mateus is an experienced professional in research and strategy, currently serving as the Directora de investigaciones at IAB Colombia since January 2024. Previously, Tatiana held positions at Ariadna Communications Group as Research & Strategy from January 2023 to February 2024, and at MediaCom as a Research Executive from September 2021 to February 2023. Prior experience includes working as a Reporting Executive and in Trading at GroupM from July 2018 to August 2021, as well as serving as an Investigador at Kantar IBOPE Media from September 2013 to February 2017. Tatiana holds a degree in Publicidad from Universidad Central, obtained between 2011 and 2017.