Wayne Tassie

Wayne Tassie is an experienced professional in digital marketing and programmatic advertising, currently serving as Chair of the Programmatic Trading Committee at IAB Europe since November 2021. Wayne holds various roles including Group Director of Integrated Solutions EMEA at DoubleVerify and Committee Member of Programmatic Trading. Previous positions include Lead Sales Director, Senior Director, and Business Director at Bloom UK, alongside significant roles at The Institute of Direct and Digital Marketing as a lecturer, and various leadership positions at Valassis Digital, Exponential, VisualDNA, ad pepper media Group, Millivres Prowler Group, and Guardian News & Media. Wayne's educational background includes a Director Development Programme in Organizational Leadership and multiple digital marketing diplomas.