IAB New Zealand
Saj Patel is an accomplished sales and digital marketing professional with extensive experience in the media industry. Currently serving as the Group Sales Manager - Digital and Programmatic Lead at Stuff since October 2023, Patel previously held key roles including Commercial Director at The Spinoff and Digital Sales Manager - Agency at New Zealand Media & Entertainment. With a strong focus on agency collaboration and digital revenue growth in the NZ/Australia markets, Patel contributed as a Digital Effectiveness Council Member at the Interactive Advertising Bureau NZ. Earlier career experiences include positions such as Digital Agency Manager at TES Global Limited and Agency Manager at iSite Media Limited, along with foundational work as a Media Planner/Buyer at FCB Global. Patel holds a Bachelor’s degree in Marketing and International Business from The University of Auckland.
IAB New Zealand
The Interactive Advertising Bureau of New Zealand (IAB New Zealand) is the not-for-profit trade association for interactive advertising established in 2007. It promotes growth and best practices for advertisers, agencies, and media owners. IAB New Zealand is part of an International group of 45 IAB organisations around the world, providing access to global resources. Purpose: The IABNZ empowers the media and marketing industries to thrive in the digital economy, promoting growth and best practice for advertisers, agencies and media owners. >> http://www.iab.org.nz