Fernando V. is a seasoned professional in digital media with extensive experience in strategic management and programmatic advertising. Currently serving as the Head of Digital Media at Havas Media Network since December 2017, Fernando V. oversees a team of over 60 collaborators, managing relationships with key digital partners such as Google, Meta, and TikTok. Previous roles include Programmatic Hub Director, Connexion Manager, and Adcity Trader Senior, highlighting expertise in digital media planning, client service enhancement, and innovative strategies across various media platforms. Additionally, Fernando V. contributes as a committee member for programmatic initiatives at IAB Perú and mentors startups at Universidad de Lima. Educational background includes a Bachelor's degree in Publicidad from Pontificia Universidad Católica del Perú.
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