Betty Lau is a seasoned Cargo Sales Manager currently with IAG Cargo since August 2019, where there has been a successful track record of generating $10 million in annual revenue and implementing significant strategies that doubled revenue for the HKG-SEA route. Previous experience includes serving as Cargo Sales Manager for Delta Air Lines from January 2003 to July 2019, excelling in establishing cross-border traffic in Guangzhou and enhancing revenue by 30%. Betty's earlier roles at HSBC and the Hong Kong Arts Festival Society Ltd also highlight a strong foundation in customer service and sales, with notable accomplishments in sustaining market shares and achieving full attendance for events. Educational qualifications include a Bachelor of Arts in English Studies and International Marketing from the University of Portsmouth, as well as a Bachelor of Arts in Language Interpretation and Translation from City University of Hong Kong.
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