Abhishek Gupta

With over 18 years of experience, I have honed my skills in researching, directing, and designing

all aspects of product delivery, specializing in UI design for iOS and Android apps as well as

websites. As a leader of design teams, I ensure compliance with the design cycle by defining

scope, conducting user research and usability testing, and facilitating cross-functional activities.

My priority is to optimize clients demands and create value for end-users by simplifying their

experience and making their lives better.

My specialties include product design, visual design, interaction design, art direction, and

branding. In user experience design, I excel in analytics and research, heuristic testing and

evaluation, persona and test plan creation, site maps and information architecture, content

strategy, and user group testing. I also have experience in rapid, reiterative high-fidelity

wireframes and prototyping, workflow and task analysis, and contextual inquiry.

As for interaction/user interface design, I offer user interface design and art direction for desktop

and mobile apps, conceptual mockups and final build-outs, fluid layout, and responsive grid-based

page design, freehand illustration, drafting, sketching and conceptualizing, brand identity,

style guides, typography, and iconography. I also create visualizations and infographics for both

print and the web.

Ultimately, my goal is to simplify and enhance the user experience, and I achieve this by

leveraging my expertise in designing, researching, and directing product delivery.