ICU Medical
Emilia Primo has extensive experience in sales support and public tenders, particularly in the Portuguese market. Currently serving as a Sales Support and Public Tenders Representative at ICU Medical since July 2016, Emilia is responsible for managing public tender processes, utilizing electronic tender platforms, and overseeing the implementation of Oracle Service Cloud at the European level. Prior roles include similar responsibilities at Olympus Europa Holding GmbH and Leica Microsystems, where Emilia managed marketing communications and budget allocations across multiple countries. Additional experience includes positions in sales and marketing at Getty Images, communication roles at Caixa Geral de Depósitos, and budget management for the European Commission. Emilia holds a degree in Political Science from Universidade do Minho, specializing in international organizations, project management, communication, and languages.
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