Laurie Buczek

Laurie Buczek is a seasoned executive with extensive experience in digital business transformation, technology investments, and marketing leadership. Currently serving as the Group Vice President for Executive Insights and Thought Leadership at IDC, Laurie leads global research initiatives and practices that inform industry stakeholders. Previously, Laurie held leadership roles at Intel Corporation, including Global Director of Customer Experience & Marketing, and has contributed to various organizations such as Experience Matters Arizona and the W. P. Carey School of Business at Arizona State University. With a Master of Global Management from Thunderbird School of Global Management and a Bachelor of Arts from The Ohio State University, Laurie combines academic expertise with a robust career spanning over two decades in technology and marketing sectors.