Matthias Daubenmerkl

Matthias Daubenmerkl is a seasoned professional with extensive experience in performance marketing and business analysis. Currently serving as a Senior Business Analyst and Head of Performance Marketing at idealo internet GmbH since October 2020, Matthias previously held the position of Category Leader at Aroundhome from October 2018 to September 2020. Matthias's career in performance marketing began at Flaconi, where roles progressed from Trainee Online Marketing - SEM to Head of Performance Marketing over a six-year tenure from December 2012 to September 2018. Earlier in their career, Matthias gained experience as an IT-Controlling professional at Otto (GmbH & Co KG) and as an intern at the Ministry of Economics in Mecklenburg-Vorpommern. Academically, Matthias holds a Diploma in Business Administration with a focus on Marketing and Managerial Accounting from Kiel University, supplemented by studies at Alliance Manchester Business School.