ideas42
Cassie Taylor is an accomplished professional with extensive experience in behavioral design and policy research. Currently serving as Associate Managing Director at ideas42 since May 2017, Cassie has held multiple roles including Principal Behavioral Designer and Senior Associate. Prior experience includes lab management at the BEDR Policy Lab at Carnegie Mellon University, where evidence-based policy recommendations were developed through behavioral economics research. Cassie's background also encompasses design work at Expii, Inc., graduate studies in Education Technology and Applied Learning Science at Carnegie Mellon University, and analytical roles at Analytics Operations Engineering, Inc. Additionally, research internships at prestigious institutions such as Princeton University and Freie Universität Berlin contributed to a strong foundation in psychology, culminating in a Bachelor of Arts from Princeton University and a Master’s degree from Carnegie Mellon University.
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ideas42
ideas42 is a design and research lab that uses behavioral economics to address complex social problems. ideas42 was established in 2008 by Sendhil Mullainathan of Harvard University, Antoinette Schoar of the Massachusetts Institute of Technology, Simeon Djankov, then of the International Finance Corporation (IFC) of the World Bank Group, EldarShafir of Princeton University, Jeffrey Kling of the Brookings Institution, and Michael Kremer of Harvard University.At ideas42 we look at everything – including our own internal processes — through a behavioral lens. We approach our work with a spirit of generosity, but we retain a sense of playfulness that helps to drive our creativity. As individuals, we are tenacious and rigorous, and take shared responsibility for the organization’s success. Perhaps most importantly, we do good, striving every day to improve the lives of people all over the world.