Maya F. is a Principal Behavioral Designer at ideas42, where Maya has advanced from Associate Behavioral Designer to Senior Behavioral Designer since joining in February 2019. Previously, Maya co-founded Kulisha, an agritech startup focused on transforming organic waste into sustainable insect protein, successfully raising $250,000 in funding and bringing a product to market over three years. Maya's experience includes roles as a Byron Fellow at the Byron Fellowship Educational Foundation, a participant in the Silicon Valley Bank Trek Program, and a GIS Intern at the Rural Investment to Protect our Environment (RIPE). Maya holds a Bachelor’s Degree in Environmental Studies from Brown University, where involvement included serving as a Teaching Assistant and advisor at the Swearer Center.
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ideas42
ideas42 is a design and research lab that uses behavioral economics to address complex social problems. ideas42 was established in 2008 by Sendhil Mullainathan of Harvard University, Antoinette Schoar of the Massachusetts Institute of Technology, Simeon Djankov, then of the International Finance Corporation (IFC) of the World Bank Group, EldarShafir of Princeton University, Jeffrey Kling of the Brookings Institution, and Michael Kremer of Harvard University.At ideas42 we look at everything – including our own internal processes — through a behavioral lens. We approach our work with a spirit of generosity, but we retain a sense of playfulness that helps to drive our creativity. As individuals, we are tenacious and rigorous, and take shared responsibility for the organization’s success. Perhaps most importantly, we do good, striving every day to improve the lives of people all over the world.