ideas42
Nicole Russo is an accomplished professional with extensive experience in behavioral design and social entrepreneurship. Currently serving as Associate Managing Director, Principal Behavioral Designer, and Senior Behavioral Designer at ideas42 since August 2018, Russo has also contributed to academia as a Teaching Assistant at Princeton University in early 2018. Prior research roles include a Graduate Research Consultant for USAID, where efforts focused on aid management in conflict scenarios, and a Research & Development Fellow with the International Rescue Committee, supporting impactful solutions for crisis-affected populations. A diverse career at DAI spanned several positions in business development and project management. Nicole Russo holds a Master's degree in Public Affairs from Princeton University and dual Bachelor's degrees from Wake Forest University.
ideas42
ideas42 is a design and research lab that uses behavioral economics to address complex social problems. ideas42 was established in 2008 by Sendhil Mullainathan of Harvard University, Antoinette Schoar of the Massachusetts Institute of Technology, Simeon Djankov, then of the International Finance Corporation (IFC) of the World Bank Group, EldarShafir of Princeton University, Jeffrey Kling of the Brookings Institution, and Michael Kremer of Harvard University.At ideas42 we look at everything – including our own internal processes — through a behavioral lens. We approach our work with a spirit of generosity, but we retain a sense of playfulness that helps to drive our creativity. As individuals, we are tenacious and rigorous, and take shared responsibility for the organization’s success. Perhaps most importantly, we do good, striving every day to improve the lives of people all over the world.