IDM Südtirol-Alto Adige
Giovanna Demo has a robust background in agricultural and food marketing, with extensive experience in project management, international marketing, and event management at IDM Südtirol-Alto Adige since October 2016. Specialized in EU Projects and Quality Labels (PDO & PGI Products), Giovanna's projects include cooking workshops and B2B events, alongside managing PR activities, social media marketing, and trade marketing. Prior to this role, Giovanna served as Sports Coordinator and Director ad interim at Arena Sportiva Capriasca e Val Colla, focusing on communication and event management. Giovanna's educational qualifications include a Master of Science in Marketing from USI Università della Svizzera italiana and a Bachelor's in Economics and Social Sciences from the Free University of Bozen-Bolzano, complemented by various international education experiences in marketing and business strategy.
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IDM Südtirol-Alto Adige
Standing for Innovators, Developers and Marketers, IDM Südtirol is a trailblazer for economic development in South Tyrol. We provide services to businesspeople and entrepreneurs, aiming to ensure sustainable growth and development that will boost the competitiveness of local firms. IDM encourages internationalisation and innovation, with a particular focus on small and medium-sized companies, and promotes investment in South Tyrol. We help film-makers bring their projects to life. Our targeted tourism marketing activities bolster the South Tyrol brand – and our agricultural marketing provides a showcase for the quality products from the region.