AJAY MAHAJAN is an experienced professional with over three decades in sales, marketing, and event management across various industries. Currently serving as Head - Exhibitions at the Indian Electrical & Electronics Manufacturers' Association (IEEMA) since March 2014, AJAY oversees exhibitions for an organization representing over 800 manufacturers in the electrical and electronics sector. Prior experience includes roles as Enterprise Sales Head at Reliance Communications Ltd, managing non-channel direct business for small and medium enterprises, and Regional Head of Enterprise Services at Bharti Airtel Ltd, where AJAY enhanced postpaid business among major corporates. Previous roles include managing trade fairs at the Confederation of Indian Industry and marketing for Siel Ltd. AJAY holds an MBA in Marketing from University Business School, Chandigarh, and a BA from DAV College, Chandigarh.