Diana Davoyan

Diana Davoyan has significant experience in marketing and communications. Diana is currently working as a Marketing and Communications Manager at iFollow, where their responsibilities include setting marketing objectives, choosing appropriate communication channels, and ensuring consistency with the company's image and strategy. Diana also creates marketing materials and content, oversees the implementation of marketing actions, and ensures the dissemination of the company's graphic charter.

Prior to their current role, Diana worked as a Marketing and Sales Specialist at MiR Robots Southern Europe & MEA from 2019 to 2021. In this position, they were responsible for developing and executing a comprehensive marketing strategy, coordinating trade shows and events, managing external partners, and overseeing digital campaigns. Diana also created SEO-friendly landing pages, prepared case studies, managed social media campaigns, and provided omnichannel customer engagement management. Additionally, Diana used PowerBI and G Suite to generate monthly reports and utilized Pardot for marketing automation and customer journey tracking.

Before joining MiR Robots, Diana worked as a Digital Marketing Specialist at Digital Ray from 2013 to 2019. Diana also gained experience as a Marketing Specialist at Synopsys from 2010 to 2014.

Diana Davoyan obtained their Bachelor of Science (BS) degree from Georgian Technical University in the period between 2005 and 2009. Additionally, they have pursued various certifications including Learning Personal Branding, Avoir de la conversation, 10 minutes, un livre: Être persévérant pour réussir, Faire un bon pitch, Marketing de contenu: Rester pertinent, Rédiger un plan marketing, Creating Great First Impressions, Marketing de contenu: Le calendrier éditorial, Vendre avec des histoires, Account-Based Marketing Foundations, Advanced Lead Generation, Advanced Product Marketing, Créer un plan de marketing intégré en ligne, Learning HubSpot CRM, BrightEdge Certified Professional, Itinerario Emprendimiento Actívate, Marketing Digital, and Ser Emprendedor, obtained from different institutions such as LinkedIn, BrightEdge, Activé con Google, and UniMOOC.