Gabriela Lopes

Gabriela Lopes is a seasoned marketing and growth professional with extensive experience in strategizing and executing growth initiatives in various industries. Since December 2021, Gabriela has served as the Coordinator of Growth and Loyalty at iFood, focusing on external partnerships and communication strategies to enhance customer engagement. Previous roles include Senior Business Development Associate at Shopee and Senior Marketing Analyst at B2W Digital, where responsibilities encompassed KPI monitoring and performance improvement strategies in consumer credit sectors. Gabriela's early career included positions in digital project management, strategic planning, and operational marketing across reputable companies like L'Oréal and ChefsClub. Gabriela holds a Bachelor's degree in Advertising and Marketing from ESPM and an MBA in Digital Business from USP.