Sam Deffenbaugh

Sam Deffenbaugh is a marketing professional with a strong background in brand development and strategic partnerships. Currently serving as Marketing Manager and Rewards Operations Manager at IGN Entertainment since April 2023, Sam focuses on finalizing and launching third-party partnerships for IGN members. Prior experience includes ownership of Thirteen Two Media, providing consulting for small-to-medium businesses and artists, and managing direct-to-consumer marketing at Pulse. Sam's expertise also extends to digital marketing and product management from a tenure at Eventene, where significant contributions were made to digital channels and app development. Earlier career roles include sales and marketing positions at McGraw-Hill Education, achieving notable success in revenue generation and client satisfaction. Sam holds a Bachelor of Arts degree from Vassar College and a certificate in Music Technology from Berklee College of Music.