Aarushi Tyagi is an experienced e-commerce merchandising professional with a focus on data-driven conversion optimization and campaign strategy. They have a notable background in enhancing product visibility and sales performance through effective site merchandising across various prominent platforms. Aarushi has held positions such as Senior Executive at IGP and Site Merchandiser at FirstCry.com, demonstrating strong skills in planning seasonal campaigns and leading cross-functional teams. Currently, they are pursuing degrees in Computer Science at Uttar Pradesh Technical University and Research and Development Management at the National Institute of Fashion Technology.
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