Samantha Strong, MBA has extensive experience in brand marketing, with a focus on menu strategy, innovation, and implementation. Samantha has worked at IHOP in various roles, including Director of Brand Marketing and Sr. Brand Marketing Manager, where they led initiatives that drove restaurant sales growth and launched successful menu platforms. Prior to IHOP, Samantha worked at Rita's Italian Ice as a Marketing Manager specializing in menu architecture. Samantha also has experience in research and development from their time at Drexel University and Project H.O.M.E. as a Research Assistant and Community Scholar Site leader, respectively.
Samantha Strong earned a Bachelor of Science in Business Administration from Drexel University's LeBow College of Business in 2012. Samantha later went on to obtain a Master of Business Administration with a focus on Marketing & Management from the same institution in 2013. In 2022, they also obtained a certification in The Art of Leadership from LinkedIn.
November, 2022 - present
August, 2018
April, 2016