Tomas Vaicekauskas

Tomas Vaicekauskas is an experienced professional specializing in data monetization and digital marketing. Currently serving as the Data Monetization & Consulting Unit Manager at IKI since August 2025, Tomas focuses on market trend analysis and client relationship management while strategizing to meet sales objectives. Prior to this role, Tomas worked at JCDecaux from May 2018 to August 2025 as a Digital Manager, overseeing digital advertising campaigns and collaborating with various stakeholders for campaign optimization. Previous experience includes serving as a Digital Media Planner at All Media Baltics and holding multiple positions at Western Union, including Sr. Workforce Specialist and Offline/Online Specialist. Tomas began a career in customer service at Forum Cinemas. Academic credentials include a Bachelor's degree in Business Administration and Management from Vilnius University.