Sara Hawkins-Lindau

Marketing Director at Illume

Sara Hawkins-Lindau has a strong background in marketing and consulting. Sara is currently working as the Marketing Director at Good Chemistry, a position they have held since October 2022. Prior to that, they worked as the Marketing Director at Illume starting in March 2021. In 2020, Sara founded their own consulting company, Sara Hawkins Consulting LLC, where they served as the Interim Marketing Director and Interim Account Relations Director. As the Interim Marketing Director, they focused on implementing effective marketing campaigns and driving profitability in retail and service businesses. In their role as the Interim Account Relations Director, they developed and maintained account relationships, improved communications, and increased customer engagement opportunities. Before starting their own company, Sara worked at Aveda for over 18 years, holding various positions including North America Marketing Director - Go to Market and North America Marketing Manager - Retail Forecasting. In these roles, they were responsible for strategic planning, developing marketing processes, and coordinating activities across multiple departments.

Sara Hawkins-Lindau holds a degree in Journalism & Political Science from the University of Minnesota. Sara has also obtained a certification as a Certified Digital Marketing Professional (CDMP) from the University of St. Thomas - Opus College of Business, which they earned in February 2020. No specific start or end years are provided for their education at the University of Minnesota.

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