Bastian Fruhner

Senior Product Manager at Image-Line Software

Bastian Fruhner has a diverse and extensive work experience that spans over two decades. Bastian has held various roles in different industries, including software, music, media, and journalism.

Bastian's most recent position is as a Senior Product Manager at Image-Line Software, a role they started in 2021. Prior to this, they worked at MAGIX Software from 2016 to 2021, where they held different roles such as Senior Product Marketing Manager, Head of Product Marketing, Senior Product Manager, and Product Release Manager. At MAGIX, they were responsible for marketing strategies, product development, project management, and the creation of online content shops.

Before joining MAGIX, Bastian worked at Musicstarter GmbH & Co. KG, a startup music label and management agency, from 2013 to 2016. There, they served as a Product Manager and A&R Assistant, working closely with new talent, developing marketing strategies, and collaborating with industry key accounts.

From 2013 to 2016, Bastian also worked as a Marketing and PR Expert at Meta Communication International, a role where they honed their skills in marketing and public relations. Additionally, they co-founded the B.O.Y. Music- & Media Productions in 2011, where they served as a Co-Owner, developing brand-building strategies, customer acquisition strategies, and marketing assets.

Bastian's earlier experiences include working as a Key Account Marketing Manager at newscase GmbH in 2010, a Sales and Marketing Associate at Universal Music Group from 2009 to 2010, and a Marketing Content Manager at VZnet Netzwerke Ltd. in 2008. Bastian also had a Sales and Marketing Trainee position at Sony Music Entertainment in 2003.

Furthermore, Bastian started their career as a Freelance Journalist at Aschendorff Medien Westfälische Nachrichten, where they wrote various articles on topics like youth culture, music, and culture.

Throughout their career, Bastian Fruhner has demonstrated their expertise in product management, marketing, project management, and brand strategy. Bastian has a track record of promoting and launching successful products and leading marketing teams. Bastian'sexperiences in the software, music, and media industries have given him a well-rounded skill set.

Bastian Fruhner's education history includes obtaining an Audio Engineering Diploma from SAE Institute Berlin from 2007 to 2009. Prior to that, from 2004 to 2008, they pursued a Bachelor of Arts (B.A.) degree in Kommunikation und Mediastudien at Universität Osnabrück. In addition to their degrees, Bastian Fruhner has also obtained several certifications, including Metrics from Product Institute in December 2022, Product Marketing Certified Core (PMCC) from Product Marketing Alliance in November 2021, Jira Fundamentals from Atlassian in October 2021, The Fundamentals of Digital Marketing from Google Digital Garage in December 2020, Erfolgreich Führen in der Praxis from Vogel-Perspektiven in February 2020, Leadership Skills from BRIDGEHOUSE in January 2018, and Ausbilder (Kauffrau/-mann für Marketingkommunikation; Kauffrau/-mann für audiovisuelle Medien; Kauffrau/-mann für E-Commerce) from IHK Berlin in September 2016.

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Previous companies

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Org chart

Peers

Timeline

  • Senior Product Manager

    June, 2021 - present

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