IMG ARENA
Eireann Kelly has a diverse and extensive work experience in product and project management. Eireann currently holds the position of Vice President, Product at IMG ARENA, where they have been working since 2018. Prior to this role, they were a Product Director at the same company from 2020 to 2023 and a Senior Product Manager from 2018 to 2020.
Before joining IMG ARENA, Eireann worked as the Head of Product & Development at both 15th Club (2015-2018) and 21st Club (2014-2018). Eireann also gained valuable experience as a Technical Project Manager at Endava from 2010 to 2014, where they successfully managed digital projects for clients such as The R&A, UEFA, and Manchester United. Eireann started their career as the Head of Development & Project Management at Opta Sports from 2001 to 2008.
Overall, Eireann's work experience showcases their expertise in product development and management, as well as their ability to successfully lead and deliver projects for various clients and organizations.
Eireann Kelly completed their A-Levels in Maths, Business, and History from Cheam High between 1993 and 2000. Eireann then pursued higher education at the University of Surrey from 2000 to 2004, where they earned a Bachelor of Science (BSc) degree in Mathematics and Business Studies.
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IMG ARENA
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At IMG ARENA, sport is in our DNA. We build deep relationships with sports and federations. We specialise in bringing sport and the sports betting industry closer together via our federation services and world-class sports content. Launched in 2012, we leveraged our rights expertise to pioneer the mainstream introduction of official data rights. We paved the way for a new revenue stream for our federation clients, whilst at the same time delivering greater value to the sports betting industry. We are focused on fan-first engagement through the delivery of digital content and product innovations that fuel the emotions and excitement unique to world-class sport. Our focus has always been on fan-first engagement via the delivery of content and product innovations that fuel the emotions and excitement unique to world-class sport. We believe this can only be achieved by working alongside rightsholders to deliver official products that are true to the sports and events. Our expertise includes the creation and delivery of some of the world’s best sporting content with our official Fastpath Data feeds, Live Streaming service, Events Centres and Virtual Sports products. IMG ARENA sits within the global IMG powerhouse, which is a world leader in sports, events, media and fashion, operating in 30+ countries.