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Fred Askham

Vice President Of Analytics at IMM

Fred Askham has a diverse work experience spanning multiple industries. Fred started their career in 2006 as a General Manager at Mountain View High School Store, where they managed all aspects of the store's operations. Fred then worked as a Contract Laborer at J&F Forestry from 2008 to 2010, where they developed and implemented a fire mitigation strategy. After that, Fred worked as a Student at the University of Colorado from 2009 to 2013, studying economics and taking courses in public policy and industrial organization.

In 2013, Fred joined IMM - Ideas Made Measurable and held various positions. Fred started as an Account Coordinator and then transitioned to a Business Analyst role, where they automated billing and sales reporting processes. Fred eventually became a Business Analyst Team Lead, leading a team of five individuals focused on automating digital media reporting and optimization. Later, they were promoted to Lead Data Scientist, managing a team and developing proprietary data products. Fred then became an Associate Director of Analytics, where they managed a team of data scientists and analysts, improving internal processes and developing data products. Before their current role as Director of Analytics, Fred served as the Vice President of Analytics, overseeing the company's analytics division.

In 2018, Fred joined Principia Analytics as the Director of Analytics, leading a marketing analytics group focused on digital media measurement.

Overall, Fred Askham's work experience demonstrates their expertise in analytics, data science, and process optimization.

Fred Askham completed their high school education from 2005 to 2009 at Mountain View High School, where they received a High School Honors Degree in General Studies. Following this, they pursued higher education at the University of Colorado Boulder from 2009 to 2013, graduating with a Bachelor of Arts (BA) degree in Economics.

Links

Timeline

  • Vice President Of Analytics

    March, 2021 - present

  • Director Of Analytics

    September, 2017

  • Associate Director Of Analytics

    February, 2017

  • Lead Data Scientist

    May, 2016

  • Business Analyst Team Lead

    July, 2015

  • Business Analyst

    December, 2014

  • Account Coordinator

    November, 2013