Matt Thompson

Matt Thompson is an accomplished marketing professional with extensive experience in digital and growth marketing. Currently serving as the Senior Director of Growth Marketing at In-Shape Family Fitness since October 2018, Matt oversees member acquisition and a wide array of digital marketing initiatives including CTV, social media, and SEO. Previous roles include Director of Acquisition Marketing and Director of Ecommerce & Digital Marketing, where Matt engaged stakeholders to craft strategies that drive traffic and profitability. Additionally, Matt operates Thompson Marketing LLC as a Digital Marketing Consultant, aiding e-commerce brands in developing digital acquisition campaigns. Earlier career highlights include positions at Gump's, Bambeco, and TravelSmith, where Matt consistently demonstrated the ability to increase revenue and enhance digital marketing efforts. Matt holds a degree in Business Administration with a focus on Marketing from California State University, Chico.