Martin Lõugas

Martin Lourdel currently holds the position of Media & Advocacy for La Provençale at L'Oréal, responsible for influencer briefs, media activations, social media management, event organization, and press communications. Previously, Martin served as a consultant for Models Scout & Mother Agent, managing and promoting new faces while collaborating with creative teams. Experience includes roles in press relations at Printemps and H&M, where Martin developed product placement strategies and organized events. Additional background includes modeling for notable brands at M MANAGEMENT and early career roles in press assistance and organization, complemented by a strong educational foundation in digital communication and luxury brand management.