MV

Marcelo Echegaray Valdivia

Jefe De Marketing Retail at Incalpaca

Marcelo Echegaray Valdivia is a marketing professional with extensive experience in developing marketing strategies across various sectors. Currently serving as Jefe de Marketing Fabril at Incalpaca since November 2021, Marcelo is responsible for creating marketing initiatives for franchises, wholesalers, and B2B within KUNA's Global Expansion area. Previously held the position of Coordinador de marketing at KUNA from November 2021 to August 2023, focusing on brand growth across multiple international markets. Additional roles include Sales Representative at Bellepaga, Executive Director at MC Consulting, Multimedia Content Creator at Alfil Estrategia Creativa, and Administrative Assistant at iShop. Marcelo holds a Master's degree in Fashion Marketing from UNIR - Universidad Internacional de La Rioja and a bachelor's degree from Universidad Católica de Santa María.

Links


Org chart

No direct reports

Teams

This person is not in any teams


Offices

This person is not in any offices


Incalpaca

We are a company that's committed to sustainability, we believe in fair trade, working with innovative concepts, and sustainable and integrated processes. All of this allows us to create unique Alpaca and Vicuña products, connecting our textile heritage to the international market. We strive to promote a more just and sustainable fashion through the manufacture of our luxurious coats, fabrics, knitted clothing, blankets, and scarves made for the most exclusive customers all over the world.