Ivan Gorbunov

Ivan Gorbunov is a seasoned data and product analyst with extensive experience in driving data-driven initiatives across various industries. At inDrive since November 2021, Ivan has been instrumental in launching data-driven development for passenger products, focusing on event analytics, backlog prioritization, and product strategy, resulting in tangible improvements in onboarding processes and a significant increase in deals through A/B testing. Previously, at VK, Ivan served as a Senior Marketing Analyst and Marketing Analyst, where responsibilities included measuring campaign impacts and user behavior analysis, leading to insights for optimizing customer acquisition costs and performance campaigns. Earlier career roles include business intelligence and functional system analysis at ivi.ru and CROC, respectively, where Ivan honed skills in report construction and customer support. Ivan holds a degree in computer-aided design systems from Moscow Aviation Institute, earned between 2008 and 2014.